The long-awaited iPhone SE was officially revealed alongside a new iPad by boss Tim Cook at Apple’s exclusive event tonight
The company’s CEO started by introducing two new initiatives around sustainability and health.
Tim Cook reinforced a commitment to make Apple’s production and products renewable and expanded HealthKit to include CareKit – a new way for patients to track their treatments.
The new iPhone SE retains the design of the iPhone 5s and has the innards of an iPhone 6s. The device still features Apple’s latest-generation A9 processor and 12-megapixel camera, capable of recording 4K video. The device also received a voice assistant Siri. In comparison with an iPhone 6s, the only thing missing from the iPhone SE is pressure sensing 3D Touch.
The new device comes with the recognizable anodized aluminum finish and is available in the same four colors offered across most of Apple’s newer product lineups: Gold, Silver, Space Gray, and Rose Gold.
As expected, the iPhone SE will be available 16GB and 64B capacities with pricing starting at $399 and $499 respectively, which Apple notes is its most affordable iPhone yet. The smartphone will also be available for free on the usual two-year agreement with carriers or $17/month on installment plans.
The device will first come to such countries like Australia, Canada, China, France, Germany, Hong Kong, Japan, New Zealand, Puerto Rico, Singapore, United Kingdom, United States.
The iPhone SE will be available to order from March 24 and begin shipping on March 31.
In addition to the new iPhone SE, Apple announced the 9.7-inch iPad Pro with all of the features of the existing 12.9-inch iPad Pro, including the Apple Pencil and Smart Keyboard support. The company also released new Apple Watch updates, iOS 9.3 with Night Shift, new quick actions, app improvements and ‘1970’ bug fix.