Best Buy announced it will become the first national retailer, aside from Apple, to sell the Apple Watch in some its U.S. retail stores and online on August 7.
The company stated that the device will be available in more than 100 stores next month. Best Buy plans to expand to over 300 outlet before the lucrative holiday shopping season.
Best Buy will offer 16 models from the aluminum Apple Watch Sport and stainless steel Apple Watch collections, including 50 accessories such as bands, screen protectors, stands, and chargers.
Best Buy currently sells a number of competing wearables from the companies of Samsung and Pebble.
Jason Bonfig, a senior category office at Best Buy says:
“The Apple Watch is an important addition to an emerging product category, and we know our customers want it. We are excited to bring Apple Watch to more consumers, especially with the holidays coming up.”
The Apple Watch is now sold in 19 countries with the company gradually expanding availability as supplies have allowed, and an additional three countries — New Zealand, Russia, and Turkey — will be added to the list this coming Friday.