As expected, Apple’s Chief Design Officer Jony Ive talked to director JJ Abrams and film producer Brian Grazer at the stage at Vanity Fair’s New Establishment Summit at the Yerba Buena Center for the Arts in San Francisco.
During his time on stage, the Apple executive spoke about his lasting memory of Steve Jobs and his new role as Chief Design Officer.
After Jobs died in 2011, Ive initially hit a “wall of grief” clouded by a jumble of emotions, but that slowly passed.
“In thinking of him then, there was this incredible complexity of all his attributes,” Ive said. “What has been very surprising, is that over the four years that have passed, so much of that noise, and so many of his attributes, they’ve ended up essentially receding. And what’s left is…just him.”
Since Jobs death, he has been the subject of a number of biographies and films, some of which cast the late tech guru in a less than favorable light. When asked about Jobs portrayal in Steve Jobs, Apple’s Chief Design Officer said that he “didn’t recognize this person at all.” He then added that the way someone is portrayed can be “hijacked” by those who aren’t close friends or family.
Aside from talking about Steve Jobs, Ive also commented on his new role as Chief Design Officer, saying that he “should have done this years ago” and that he hasn’t felt “this happy and creative in years and years.”